{"id":1025,"date":"2025-10-28T15:03:51","date_gmt":"2025-10-28T15:03:51","guid":{"rendered":"http:\/\/www.distilleriemoccia.it\/storia-zabov\/"},"modified":"2026-02-13T14:01:26","modified_gmt":"2026-02-13T14:01:26","slug":"zabov-history","status":"publish","type":"page","link":"https:\/\/www.distilleriemoccia.it\/en\/zabov-history\/","title":{"rendered":"Zabov History"},"content":{"rendered":"\n
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HISTORY<\/h1>\n<\/div>\n\n\n\n
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Origin<\/h3>\n\n\n\n

ZABOV was created in 1946 based on the idea of making a new kind of egg liqueur, richer in its ingredients but with a lighter alcoholic strength (only 15\u00b0) and a more modern flavour (an egg liqueur flavoured not with marsala but with brandy). <\/p>\n\n\n\n

It was registered as ZABOV<\/strong> from the union of the initial letters of the words \u201cZABaglione\u201d and \u201cOVo\u201d, which in Italian mean \u2018zabaglione\u2019 and \u2018egg\u2019, respectively.<\/p>\n\n\n\n

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Its distinctive character<\/h3>\n\n\n\n

Together with its unique and original formula, it was in the early \u201850s the born of the ZABOV\u2019s main distinguishing feature: the bottle. <\/p>\n\n\n\n

In addition to an original shape \u2013 today as unique and recognisable as ever and covered by an international patent \u2013 the bottle was made of clear glass. This not only set it apart from all the other egg liqueurs at the time, which were sold in opaque enamelled bottles, but also allowed purchasers visually to appreciate ZABOV\u2019s quality.<\/strong><\/p>\n\n\n\n

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ZABOV Advertisings<\/h3>\n\n\n\n

The union of ZABOV and sport is a recurring theme in the company\u2019s advertising operations. In fact since 1960 Distillerie Moccia has sponsored several years of the Giro d\u2019Italia<\/strong> cycle race and the champions of one of the most popular sport events of the time become ZABOV endorsers, testifying to the liqueur\u2019s huge popularity. <\/p>\n\n\n\n

Furthermore, in the early 70s ZABOV started sponsoring one of Italy\u2019s most popular song contests, \u201cIl Cantagiro\u201d, which would later turn into the legendary \u201cFestivalbar\u201d.<\/strong> This marked the start of a partnership that lasted almost 20 years, the famous combination \u201cFestivalbar… ZABOV Moccia Trophy\u201d.<\/p>\n\n\n\n

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The new entries<\/h3>\n\n\n\n

ZABOV became one of the most popular egg liqueurs in Italy; production capacity went from 1,000 to 1,000,000 litres per year. Then in 1980 the \u201cZABOV family\u201d expanded to include two new specialities, CHOCOLATE ZABOV and COFFEE ZABOV,<\/strong> followed in 2004 by more versions, ZABOV CHUPITO and ZABOV BOMBARDINO.<\/strong> <\/p>\n\n\n\n

Today these last two are enjoying great success since they are based on rum rather than brandY and have very catchy names, i.e. those of the on-trend Caribbean drinking style, chupito, and the legendary Italian Alpine drink, the Bombardino.<\/p>\n\n\n\n

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SITEMAP<\/a> PRIVACY POLICY<\/a> COOKIE POLICY<\/a><\/b><\/span> Distillerie Moccia Srl – Via Guglielmo Marconi, 21 – 44122 Ferrara (FE) – Tel. 0532 52611 – Fax 0532 52613 Cod. Fisc. P. IVA 00052220381 – Reg. Imprese 00052220381 – Cap. Soc. \u20ac 119.000 The Spirit of Italy<\/a>: Artisanal Liqueurs – Update your cookie preferences<\/a> – credits \"Pronesis<\/a> <\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

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